Caesars Rewards (Europe/North Africa: Player Rewards[1] and South Africa: Emerald Rewards[2]; formerly Total Gold and Total Rewards) is a casino loyalty program at nearly all Caesars Entertainment Corporation (formerly Harrah's Entertainment) locations.
- 1History
Total Rewards platinum casino player card is not worth getting quartytypo. How Total Rewards / Caesars Rewards and Mlife tier points work. How casino comping works and how URComped. TOTAL REWARDS® GIFT CARD PARTICIPATING MERCHANTS. CONTINUED Applicable for gift cards issued on or before January 2014.SUBJECT TO CHANGE WITHOUT NOTICE MISSOURI Harrah's North Kansas City 810 Zone The Buffet The Roasted Coffee House NEVADA Bally's Las Vegas Bally's on the Avenue Casino Bar Donn Arden's Jubilee! Indigo Lounge Java Coast Landau.
History[edit]
The program began as Total Gold on September 4, 1997,[3] then renamed as Total Rewards on April 4, 2000[4] and again as Caesars Rewards on February 1, 2019.[5]
In 2005, after Harrah's Entertainment bought Caesars Entertainment, Inc., Harrah's announced that the 'Connection Card' program (Caesars' loyalty program) would be merged into the Total Rewards program; transferring former Caesars properties from the Connection Card loyalty program to the Total Rewards program began in December 2005 with the Flamingo Las Vegas and was completed in May 2006. Members earn both Reward Credits and Tier Credits based on hotel stay, shopping, play at slot machines, table games, and more; Reward Credits may be used towards dining, merchandise, and other items, while Tier Credits are used to determine annual Tier Score.
Properties transferred to Total Rewards[edit]
- Caesars Entertainment Connection Card
- 12/6/05 – Flamingo Las Vegas
- 1/17/06 – Bally's Las Vegas
- 1/17/06 – Paris Las Vegas
- 2/7/06 – Bally's Atlantic City
- 2/14/06 – Caesars Palace
- 3/7/06 – Horseshoe Southern Indiana (formerly Caesars Indiana)
- 3/21/06 – Harrah's Casino Tunica (formerly Grand Casino Tunica)
- 4/4/06 – Tunica Roadhouse Casino & Hotel (formerly Sheraton Casino and Hotel Tunica)
- 4/19/06 – Caesars Atlantic City
- 6/07 – Caesars Windsor
- Other acquired properties
- 4/2010 – Planet Hollywood Resort and Casino[6]
Accumulating Credits[edit]
Caesars Rewards is a credit-based loyalty system. The credits can be accumulated to comp any service, from a hotel room to a round of golf.
A guest may accumulate rewards credits at any Caesars property, whether it is by slots, table games or poker (if available). The rate of accumulation is for every $5 spent on a reel slot machine (the traditional slot machine), a credit is earned. For every $10 spent on a video poker machine, a credit is earned. Table games (blackjack, poker, baccarat, etc.) are accumulated differently. The rate is based upon length of play, average bet, and type of game. Also, credits may be accumulated through the Caesars Rewards Visa credit card, issued by Comenity Bank.[7] For every $1 spent, 1 credit is earned.[7] However Caesars Rewards credit card charges do not count to tier status. Credit card charges allow the customer to earn one Reward Credit for every $1.00 in purchases and keeps their Reward Credit balance active as long as it is used at least once every 6 months. The Reward Credits added to one's Reward Credit balance do not count towards Tier Score or Tier Status. Also, Caesars Rewards Social program issues rewards points for online game play, based on what is paid for credits. (There are no cash winnings, only credits to allow play).
Using credits[edit]
100 rewards credits is equal to $1 of value in comps (short for 'complimentaries'). For example, if a player has 10,000 rewards credits, he or she can use them to get $100 in comped drinks or towards a room.
Comping using reward credits is dollar for dollar, meaning if the value of the item the guest wants to comp is $20, they'll need $20 in reward credits in order to fully comp the item. If they do not have enough credits, they can partially comp it.
For tier credits, $5 is equal to 1 tier credit on Slot Machines, $10 to 1 tier credit on Video Poker. Table games are rated by supervisors.
Tiers[edit]
- Gold – The entry level card that is free to all 21 years or older.[8]
- Platinum – Higher tier requiring 5,000 tier credits earned in a calendar year. (Raised from 4,000 tier credits earned in a calendar year in 2012).[9] This level is given to members who qualify for the military/veterans Salute card.[10]
- Diamond – Higher tier requiring 15,000 tier credits earned in a calendar year. (Raised from 11,000 tier credits earned in a calendar year in 2012). As of 2018 even more credits will be required for even basic benefits, Diamond Lounge = 25,000 credits to use.
- Seven Stars – The highest tier, requiring 150,000 tier credits. Members are not automatically enrolled as they must be invited by their casino host. Some qualifications, aside from tier credits, include not having any outstanding markers (credit), and not being a security issue at any Caesars property. Guests at this level are the priority for all casino workers. Seven Star guests are provided with priority lines and first available service at participating Caesars properties. Seven Stars members are also entitled to up to four nights complimentary at any Caesars property, given at least 48 hours notice is provided. Also, Seven Stars receive 25% off spa services, and complimentary entry into spas and health clubs at most properties. They also receive a discount at gift shops. These guests are also entitled to one free trip to any Caesars property per year. Included is complimentary airfare for 2, up to $1200 total, hotel stay, and transfers from the airport to the property. A credit of $500 is also applied to the guest folio for this trip and can be used for food, spa services, and in house purchases. Seven Stars guests also receive a complimentary annual cruise on NCL. All Seven Stars guests are entitled to complimentary hotel stays at any Caesars property. Complementary media services vary from property to property but typically include free internet and 2 movies per day. Seven stars guests are entitled to 5, $100 vouchers for 'celebration dinners', These vouchers can be used individually or combined and can be used at many (but not all) on property restaurants. Finally, all Seven Star members are eligible to have one companion member per year. These companion members are entitled to the same priority treatment as a regular Seven Star guest but do not receive the trips or vouchers.
- Chairman – This level was created for Terrance Watanabe, superseding even the Seven Star rank. Perks of this level included 'tickets to the Rolling Stones, $12,500 a month for airfare and $500,000 in credit at the gift stores. Harrah's also offered 15% cash back on table losses greater than $500,000, special high-limit games and other incentives.' [11] It is unclear whether or not any other Chairman-level player is likely to emerge, for Watanabe's levels of play, resulting in a $189 million loss[12] at CET properties is unlikely to be approached by other gamblers.
Caesars Windsor[edit]
Caesars Windsor (formerly Casino Windsor) converted uses Caesars Rewards cards. However, as the minimum legal gambling age in Canada is 19 (18 In Québec Province and Alberta), as opposed to 21 in the United States, Caesars has taken some precautionary measures to ensure no one under the age of 21 attempts to gamble at a US Caesars property. At Caesars Windsor, the tiers and benefits are the same at any other property, regardless of the guest's age. However, guests over the age of 19 but not yet 21 are issued cards with a special red bar, to alert employees on the casino floor if they see anyone with these cards attempting to gamble in the United States. These patrons will also receive direct mail offers from Caesars Windsor, but not from any other Caesars property where they cannot be legally redeemed. Once the guest turns 21, they may be issued a Caesars Rewards card without the red bar.
Charter airline service[edit]
In May 2013, Total Rewards started offering charter airline service from various airports across the United States to Laughlin, Nevada and Reno, Nevada,[13]Atlantic City, New Jersey,[14]Tunica, Mississippi,[15] and Biloxi, Mississippi.[16]
References[edit]
- ^http://www.playerrewardscard.com/
- ^'Archived copy'. Archived from the original on 2016-03-07. Retrieved 2010-02-23.CS1 maint: archived copy as title (link)
- ^Thompson, Gary (September 4, 1997). 'Harrah's launches customer-loyalty program'. Las Vegas Sun. Retrieved April 12, 2019.
- ^'Casino operator overhauls player club program'. Las Vegas Sun. April 4, 2000. Retrieved June 13, 2019.
- ^'Total Rewards Reportedly Will Rebrand to Caesars Rewards'. VitalVegas. December 19, 2018.
- ^Sun Staff (February 19, 2010). 'Harrah's Official Takes Over Planet Hollywood'. Las Vegas Sun.
- ^ ab'Caesars Rewards Visa'. Caesars Entertainment. Retrieved 2019-02-23.
- ^'Harrah's Total Rewards: Casino Rewards Benefits'. Harrah's.com.
- ^'Harrah's Total Rewards: Casino Rewards Benefits'. Harrah's.com.
- ^'Total Rewards Salute Card'. Caesars.com. Retrieved December 17, 2018.
- ^Berzon, Alexandra (December 5, 2009). 'The Gambler Who Blew $127 Million'. Wall Street Journal. Retrieved 2011-02-09.
- ^'High roller strikes deal with Harrah's over debt - News'. Las Vegas Review Journal. Retrieved 2011-02-09.
- ^'Total Rewards Air Laughlin'. TotalRewards.com.
- ^'Total Rewards Air Atlantic City'. TotalRewards.com.
- ^'Total Rewards Air Tunica'. TotalRewards.com.
- ^'Total Rewards Air Biloxi'. TotalRewards.com.
External links[edit]
Total Rewards is the players club used by all Caesars Entertainment casinos. This includes resorts in Las Vegas, Reno, Kansas City, Biloxi, Tunica, Atlantic City and Cherokee. Total Rewards is used at more casinos than any other rewards card.
Every Caesars Entertainment casino has a Total Rewards center. This is where players sign up for a Total Rewards card. All it takes is a photo ID. Members must be at least 21 years of age. Total Rewards accounts may be created at Totalrewards.com. Players can also make an account by applying for a Total Rewards credit card. Table game players may create an account at the pit, as well as receive reprinted cards.
- Harrah’s Phoenix Ak-Chin
- Harrah’s Southern California
- Harrah’s Joliet
- Harrah’s Metropolis
- Horseshoe Hammond
- Horseshoe Southern Indiana
- Horseshoe Council Bluffs
- Harrah’s Council Bluffs
- Harrah’s New Orleans
- Horseshoe Bossier City
- Harrah’s Louisiana Downs
- Horseshoe Baltimore
- Harrah’s Gulf Coast
- Tunica Roadhouse
- Horseshoe Tunica
- Harrah’s North Kansas City
- Harrah’s Lake Tahoe
- Harvey’s Lake Tahoe
Caesars Casino Rewards Program
- Harrah’s Reno
- Harrah’s Laughlin
- Harrah’s Las Vegas
- Caesars Palace
- The Cromwell
- Linq
- Bally’s Las Vegas
- Rio
- Flamingo
- Paris
- Planet Hollywood
- Bally’s Atlantic City
- Caesars Atlantic City
- Harrah’s Atlantic City
- Harrah’s Cherokee
- Harrah’s Cherokee Valley
- Caesars Windsor
- Harrah’s Philadelphia
How to Use a Total Rewards Card
Every slot and video poker machine has a slot where the Total Rewards card is inserted. The digital display on the console will welcome the player to the machine by name and the number of points earned so you know that it has been accepted. Table game players should give the card to the pit boss or dealer.
Awards Earned by Game
Slot players earn 0.2% in comps when using the Total Rewards card. Video poker machines pay 0.1%. Table game comps are dependent on the game played, average wager and time at the table. Poker players earn $1 an hour when playing cash games. Caesars Palace pays $2 an hour. Purchases made at restaurants, hotel and shopping return 1% in comps.
Players earn one credit for every $5 wagered at slots and $10 on video poker. Table game players earn tier points based on the level of play.
Other Total Rewards Perks
Active players will receive offers through the mail. These include free rooms, food and slot play. Players that give any level of action should log into Total Rewards regularly when planning casino trips. There are often hotel offers that are not sent as mailers. Log in to reserve hotel rooms as some offers may not be visible.
How to Redeem Total Rewards Points
There are two ways to spend Total Rewards points. Any restaurant, hotel or shopping entity at a Caesars casino will accept the points as comps. Players may prefer to exchange comps for free play. These have half the value when used that way. Diamond players receive a 20% bonus for free play redemption. Seven Stars players get 40% more free play when exchange rewards credits into free play.
Slot players receive 0.2% in comps. Video poker players earn 0.1%. Players that wish to convert comps to free slot play receive half the value. The exceptions are Diamond players (0.06%) and Seven Stars players (0.08%). Table game comps differ depending on the game.
Total Rewards Benefits by Game
New players start out at Gold. This is also the reset for March 1 when a player with a higher tier did not earn enough point to retain it.
Platinum players receive a few perks. Some restaurants, hotel front desks and cashier cages have VIP lines for Platinum players. These players receive a 15% discount at the gift shop.
The big benefits begin at the Diamond level. There are more VIP line privileges. Each casino will offer this service to Diamond players. There is an exclusive Diamond Lounge that offers free drinks and appetizers to guests in the late afternoon and early evening hours. Diamond players do not pay resort fees. These guests receive a $100 birthday dinner every year.
Seven Stars players receive all of the Diamond benefits. Additional ones include never paying for a room, a $500 birthday dinner credit, the top room available at check in and early check in and out. There are also annual events for Seven Stars players.
Caesars Palace Total Rewards Program
Total Rewards Tier Points Required
Slot players earn one tier credit for every $5 in slot wagers or $10 in video poker coin-in. The following show the number of points required in a year to achieve a tier. Players maintain the tier through the remainder of the current year, through the entire next and until March 1 of the next year. Players start at Gold until Platinum is achieved.
- Platinum: 5,000 tier points
- Diamond: 15,000 tier points
- Seven Stars: 150,000 tier points
Seven Stars players must earn 150,000 tier points in a year to achieve that level but that is not the only requirement. Seven Stars players must be invited into the exclusive club.
There are ways to earn a tier level in a day. Players also earn tier credit points to help those that only travel to a casino a few times a year to move up in the ranks. The list below shows how a player can move up the ranks faster by playing in one day, as well as the points earned.
- 500 tier points in one day: 125 bonus tier points
- 1,000 tier points in a day: 1,000 bonus tier points
- 2,500 tier points in a day: 5,000 bonus tier points (automatic Platinum status)
- 5,000 tier points in a day: 10,000 bonus tier points (automatic Diamond status)